Philip the Good, the Duke of Burgundy, established the Order of the Golden Fleece in Bruges, exemplifying the height of chivalric ideals and the consolidation of power within the Burgundian court. The order, named after the mythical golden fleece sought by Jason and the Argonauts, aimed to honor those who exhibited extraordinary loyalty and service. It quickly grew to symbolize the loyalty and political unity of the noble class under Philip's rule, integrating various factions within his diverse territories. The first induction ceremony took place in the presence of esteemed nobles and courtiers, solidifying their commitment to the duke.

The creation of the Order not only reflected Philip's ambitions to elevate Burgundy's status in Europe but also set the model for subsequent orders of chivalry established in other European nations. Its elaborate rituals and criteria for membership emphasized the values of honor, loyalty, and chivalric conduct, making it the most prestigious order of its kind. As members showcased their wealth through lavish ceremonies and insignia, these ostentatious displays further tied social status to loyalty towards the ducal authority.

Beyond its ceremonial aspects, the Order of the Golden Fleece became instrumental in shaping political landscapes by facilitating marriages and alliances between members and foreign rulers. The network established by the order allowed Philip to navigate the complex web of feudal allegiances, further augmenting his power across the Low Countries and alleviating tensions among competing nobility.