Richard Nixon was elected the 37th President of the United States in 1968, prevailing in a contentious election that reflected the deep societal divisions of the time. Nixon ran on a platform targeting the chaotic backdrop of the late 1960s, characterized by widespread protests against the Vietnam War, urban violence, and the struggle for civil rights. He promised to restore law and order, appealing to a portion of the electorate that felt unsettled by the rapid social changes. His opponents included Hubert Humphrey, who was the Democratic choice and had been serving as Vice President under Lyndon B. Johnson, and George Wallace, the governor of Alabama, who ran as a candidate of the American Independent Party, appealing to those who opposed desegregation.The election was marked by significant media coverage and voter turnout, showcasing the American public's engagement with political issues. Nixon's victory can be attributed to strategic campaigning and leveraging discontent with the current administration. Nixon secured 43.4% of the popular vote and 301 electoral votes, emphasizing the shift in American political dynamics with a return to a Republican president after eight years under a Democratic administration. His election symbolized a pivot towards conservatism, particularly in response to the turbulence of the previous years.