The Moomin comics, created by Tove Jansson and her brother Lars Jansson, started their journey in The Evening News, a prominent London publication. Originating in Finland in the early 1940s, the Moomin stories were conceived during a time when Europe was emerging from the shadows of World War II. Tove Jansson's characters resonated with themes of resilience, community, and adventure, encapsulated in charming narratives about the Moomins and their friends in Moominvalley. Transitioning into publication in a major city like London represented a bold step for Tove and Lars, as they sought to share their tales with a broader audience.

The comics were meticulously crafted, reflecting Tove's artistic inclinations and Lars' collaborative effort, ensuring that the essence of the Moomin universe was presented in a format accessible to everyday readers. As the comics found their place in the Daily Newspaper, they created a sense of nostalgia and whimsy that held particular resonance in post-war Britain—a culture hungry for creativity and light amid the remnants of conflict. The launch drew the attention of children and adults alike, paving the way for the Moomin brand to evolve into a beloved cultural icon.

This publication was pivotal in cementing the Moomins as lasting figures in literature and art, transcending geographical boundaries to become part of global culture. In subsequent years, Moomin-related media expanded through books, animation, and merchandise, establishing Tove Jansson’s legacy as a pioneering figure in children’s literature.