Vietnam Television, or VTV, was officially established to serve as the country's primary television broadcaster, aiming to promote localized entertainment and information dissemination. This initiative came during a time of significant political and social upheaval, as Vietnam was deeply embroiled in the Vietnam War, which created a pressing need for effective communication strategies. Initially, the network focused on producing news reports, cultural programs, and educational content to unify the nation and inform citizens about important developments in their country. The establishment was integral to reinforcing national identity and morale amid the war's challenges.

Additionally, VTV's establishment provided a platform for artists and intellectuals to showcase their work, contributing to the cultural landscape of North Vietnam. Television became an increasingly vital medium, allowing the government to reach a larger audience and share state narratives as well as promote propaganda. Over the years, VTV expanded its programming to include a range of shows, increasing its impact on Vietnamese culture and society, establishing norms and values that would resonate beyond its foundation.

As the years progressed, VTV adapted to advancements in technology and shifts in Vietnamese society, transitioning into a multi-channel network that continued to reflect and respond to the nation's needs. VTV's growth paralleled Vietnam's own developments in terms of economic reforms and modernization, making it a significant player in the media sector that continues to influence Vietnamese society today.