Forrest Mars Sr.
Businessman and creator of M&M's
Businessman and creator of M&M's
1904
122 years ago
Business Leaders
United States
A significant figure in the confectionery industry, established a successful partnership with the Hershey Chocolate Company. Developed the chocolate-covered candies known as M&M's during World War II, which became a favorite snack for soldiers and civilians alike. Launched the Mars chocolate bar, solidifying a legacy in American sweets and creating a brand that remains iconic today. Contributed to the growth of the Mars, Incorporated company, which expanded into other food products and pet care over the decades.
Created M&M's
Developed Mars chocolate bar
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