Frank Perdue
Poultry businessman and brand icon
Born
1920
105 years ago
Died
March 31st, 2005
20 years ago — 85 years old
Category
Leaders & Politicians
Country
United States
Links & References
An influential businessman in the poultry industry, he established a successful chicken brand in the United States. Under leadership, the company focused on quality chicken production and introduced innovative marketing strategies. Created a memorable advertising campaign featuring himself which helped increase brand recognition. The brand became synonymous with quality poultry products and led to significant growth in market share. The company expanded its operations and became one of the largest producers of poultry in the nation, offering a variety of products that appealed to consumers.
Founded Perdue Farms
Introduced the Perdue chicken advertising campaign
Expanded poultry production significantly
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