Helena Rubinstein
Businesswoman and cosmetics pioneer

Born
December 25th, 1872
152 years ago
Died
April 1st, 1965
60 years ago — 92 years old
Category
Artists & Creatives
Country
United States
Links & References
Born in Poland, a significant figure in the beauty industry, established a cosmetics empire that influenced global beauty trends. Started a successful career in Australia before moving to the United States. Developed a line of skincare products and promoted the importance of skincare and cosmetics in society. Founded several beauty salons and opened the first Helena Rubinstein salon in New York City. Her innovative marketing strategies and brand positioning contributed to her enduring success.
Founded Helena Rubinstein Incorporated
Pioneered modern cosmetics marketing
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