Lee Iacocca

Businessman and author, Chrysler CEO

Lee Iacocca - Businessman and author, Chrysler CEO
Born

October 15th, 1924
100 years ago

Died

July 2nd, 2019
5 years ago — 94 years old

Category

Leaders & Politicians

Country

United States

Links & References

An influential businessman and author, played a pivotal role in the automotive industry, particularly as CEO of Chrysler Corporation during the 1980s. Oversaw Chrysler's revival from the brink of bankruptcy, implementing innovative strategies that included the introduction of popular vehicles such as the Dodge Caravan and the Chrysler minivan. Authored several books, with 'Iacocca: An Autobiography' gaining significant popularity, detailing personal experiences and business philosophies. Contributed to automotive advancements and consumer-focused marketing approaches, shaping the landscape of American cars during his tenure. His leadership style and business acumen were widely recognized within the industry.

Served as CEO of Chrysler Corporation

Led Chrysler's successful bankruptcy recovery

Authored 'Iacocca: An Autobiography'

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