Paul Rand
Graphic Designer; IBM logo designer
Born
August 15th, 1914
111 years ago
Died
November 26th, 1996
28 years ago — 82 years old
Category
Artists & Creatives
Country
United States
Links & References
An influential graphic designer and art director, this individual significantly shaped modern visual communication. Work included corporate identity design and branding, contributing to companies and publications. Created iconic logos, including the ones for IBM, UPS, and ABC. Published numerous books on design principles and education, enhancing the field's theoretical framework. Worked as a professor, imparting knowledge to future generations of designers.
Designed the IBM logo
Created the ABC television network logo
Developed the UPS logo
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