Yves Rocher

Founder of Yves Rocher Company

Yves Rocher - Founder of Yves Rocher Company
Born

April 7th, 1930
95 years ago

Died

2009
16 years ago — 79 years old

Category

Business Leaders

Country

France

Links & References

Founded the Yves Rocher Company, specializing in botanical beauty products. Pioneered the concept of direct selling in the cosmetics industry, enabling customers to purchase products through direct mail and later through retail locations. The company became a significant player in the global beauty market, focusing on natural and sustainable ingredients. Developed a strong brand presence and emphasized the importance of ecology in beauty products, which influenced the industry standards.

Founded the Yves Rocher Company

Popularized botanical beauty products

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