Josiah Wedgwood
English potter and founder of Wedgwood
Born
Died
1795
230 years ago — 65 years old
Category
Artists & Creatives
Country
United Kingdom
Links & References
A prominent English potter established the Wedgwood Company in 1759. This company became renowned for its high-quality pottery and innovative designs. Introduced new techniques, including Jasperware, which was characterized by its matte finish and detailed reliefs. The successful marketing strategies contributed significantly to the expansion of the pottery industry. Actively involved in social reform and promoting the abolition of slavery through the use of distinctive advertising, also played a key role in the development of modern marketing concepts.
Founded the Wedgwood Company
Developed Jasperware pottery
Pioneered modern marketing strategies
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